MarketWatch: Drinks – January 2010 – Market Research Report on Aarkstore Enterprise

IntroductionThe Drinks MarketWatch contains the latest news, analysis and opinion, covering all the month’s major issues including mergers and acquisitions, marketing and regulatory issues. It covers the period from November 15 – December 14 2009.Scope*Geographic coverage: global*Category coverage: drinksHighlights Drinks MarketWatch provides monthly insight into the key events in the drinks industryReasons to Purchase*Gain monthly insight into the key events across the drinks industry*Learn more about the news, analysis and opinions of your industryTable of Contents : VIEW 1CATALYST 1SUMMARY 1INDUSTRY UPDATE 2News in Brief 2NEW PRODUCTS REVIEW 4Hoping alcohol-free whisky can raise consumers’ spirits 4Beer: top flavors in new products 7New drinks launches by category, August to October 2009: tea and coffee lose impetus 8Product claims: new drinks launches, August to October 2009 9INDUSTRY COMMENT 10Coca-Cola: a second shot at energy drinks 10UK: lower drink-driving limits are being considered 11UK: sales of ale increase 12NEWS 13Headlines 13Wincanton and Malcolm’s Logistics to transport Britvic’s products to Scotland 13Suntory acquires Orangina Schweppes 13Green Mountain Coffee Roasters acquires Timothy’s 13Asia Pacific Breweries appoints new general manager for SAPB 13Coca Cola Hellenic Bottling withdraws Dr Pepper in Nothern Ireland 13Beverage Plus, FCBBI enter into distribution agreement with Global Conquerors 13APB annual net profit up 39% 14Innovative Beverage Products launches Immunity HealthShot 14J Vineyards & Winery hires head of trade and consumer public relations efforts 14SkyPeople Fruit Juice Q3 net income up 76% 14Prime Star Group expands sales and distribution network into Caribbean market 14Skinny Nutritional signs distribution agreement in Arizona 14Tassimo and Starbucks launch new beverages 14Anheuser-Busch InBev Q3 profit rises 15SABMiller appoints senior vice president of industry affairs 15Majestic Wine H1 profit up 15Castle Brands Q2 loss narrows 15Bittersweet Cafe introduces own micro-batched coffee 15Beverage Plus signs distribution agreement with Sanson Company 15Bond Laboratories signs distribution agreement with FDC 15Nestle Waters places follow-on purchase orders to implement ID Systems’s VMS 16Innovative Beverage Group enters into agreement with Classic City Beverage 16Wine.com announces launch of Club Claret 16Nestle Professional to acquire Vitality Foodservice 16Serenata Wines to sell wines of Evening Land Vineyards in UK 16SABMiller H1 pre tax income down 26% 16Heineken names new group commerce director 16Celsius beverage to be available at Harris Teeter stores 17MGPI enters into joint venture agreement with Seacor Energy’s affiliate 17Nichols appoints new group finance director 17GlaxoSmithKline Consumer Healthcare pilots Horlicks Asha in Andhra Pradesh 17Peet’s Coffee & Tea increases Diedrich Coffee acquisition proposal 17GMCR confirms $30 per share cash proposal to acquire Diedrich Coffee 17Molson Coors appoints president for Molson Coors International 18Greencore to dispose bottled water business to Highland Spring 18Black Art receives shelf placement authorization from Kroger 18Skinny Nutritional, Canada Dry Delaware Valley sign distribution agreement 18Remy Cointreau H1 profit increases 18Skinny Nutritional reports Q3 net loss 18Molson Canada introduces two new beers 18Apple Rush to start trial marketing at two Chicago freshii locations 19CKE Restaurants to offer vitaminwater at all Carl’s Jr locations 19Sunny Delight Beverages selects Datalliance’s VMI service 19SkyPeople Fruit Juice acquires Yingkou Trusty Fruits 19Swiss Water Decaffeinated Coffee Income Fund appoints new director 19Danone Waters of America names president and general manager 19Wimm-Bill-Dann Foods Q3 net income rises 43% 19Booost Trading launches new organic fruit juice brand 20Britvic annual net profit up 47% 20Beverage Plus and FCBBI signs new distribution agreement 20Russell Breweries Q1 net loss down 64% 20Woolworths recalls Woolworths Fresh Milk Lite 20Carlsberg to discontinue production of four beer brands in Germany 20SABMiller, Heineken, Kirin Holdings vie to acquire Femsa’s beer operations 21Coca-Cola Israel expands recall to Diet Sprite, Kinley and cans 21Play Beverages enters into three new distribution agreements in California 21Barr reports 21% increase in Q3 revenue 21Tazo Tea introduces new line of teas 21Celsius beverage now available at A&P and Pathmark Stores 21Southern Wine & Spirits announces new appointment 21Starbucks announces new appointment 22Constellation announces new executive promotion 22China Marine Food Group to acquire Xianghe Food Science and Technology 22Anheuser-Busch InBev completes sale of Central European operations to CVC 22Diageo and Wirtz Beverage renew distribution agreement 22Carlsberg to increase beer production in Northampton, UK 22Robeks to distribute Apple Rush products in western US 23Healthy Coffee starts pre-launch in Australia, New Zealand and Samoa 23Unilever recalls Slim-Fast ready-to-drink products 23Fruitology announces three new energy shots with KonaRed Coffee Fruit 23Molson Coors announces management changes 23Meadowcroft Family of Wines is now available in US and Canada 23Prime Star Group names new COO 24Pepsi Bottling Ventures acquires South Carolina bottler 24Heineken signs shareholders agreement with Vijay Mallya and UBL 24Play Beverages enters into agreements with three new distributors 24Cosentino Signature Wines annual turnover decreases 24Black Art Importers signs marketing agreement with Maximum Marketing 24Prime Star Group announces three new tea flavors 24Fresh Harvest Products unveils new energy shot 25Celsius to be available at BI-LO supermarkets 25Southern Wine & Spirits receives wholesaler’s permit to operate in Indiana 25Diageo names new president, chief marketing and innovation officer 25PepsiCo opens new research lab 25Blue Gem Enterprise acquires Title Beverage Distribution 25Big Rock Brewery appoints president of Big Rock Brewery Operations 25Dr Pepper Snapple Group agrees to license certain brands to PepsiCo 26Green Mountain Coffee Roasters names new director 26BeBevCo announces new partnership with Don Jor Imports 26Reed’s receives contract from South African distributor 26Golden Dragon expands distribution channels by 150 locations 26Pernod Ricard USA announces management changes 26Lifeway Foods announces expanded distribution to include 7-Eleven 26Coca-Cola announces management changes 27Golden Dragon Holdings partners with Beijing Xingzhen Shi Pin Jing Xiao Bu 27Fresh Harvest Products expands to 69 new stores in Midwest region 27Brick Brewing reports net income in Q3 27National Beverage Q2 net income up 27COMPANY SPOTLIGHT: CARLSBERG 28Carlsberg: it’s all about Eve in Russia 28Business Background 28SWOT Analysis 30For more information, please visit :http://www.aarkstore.com/reports/MarketWatch-Drinks-January-2010-37712.html

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